100,000 installations: How teams orchestrate localization via the Crowdin Store

We have a milestone to celebrate: the Crowdin Store has surpassed 100,000 application installations! What began as a directory of handy integration scripts has matured into a thriving, multi-category marketplace.

Today, over 40 000 unique localization managers, developers, and translators, along with 3 000+ global companies, rely on the Crowdin Store to customize and automate their translation pipelines.

This milestone proves one thing: there is no single ‘right’ way to translate anymore. Today, localization is like building with Lego. Every team simply grabs the pieces (apps) they need and builds their own perfect setup that fits their code and content.

Let’s take a look at the data behind the 100,000 installs and see how high-performing teams leverage the Crowdin Store.

The rise of the “localization stack” (6.70 apps per company)

The most fascinating insight from our ecosystem metrics is that modern teams rarely rely on just one single application. Instead, they build complete, automated “localization stacks.”

Across the companies active in our marketplace, the average account runs 7 applications simultaneously.

48 % of businesses run a stack of 2 or more apps.

24 % of businesses deploy a suite of 5 or more apps.

14% of businesses maintain a highly customized pipeline with over 10 active apps running in production.

Meet the champions: The top of applications

The absolute leaders of the Crowdin Store highlight where the industry’s focus lies: continuous developer sync and artificial intelligence.

Our #1 most installed app of all time is GitHub with 35,776 installs, proving that localization starts directly in the codebase. In fact, our recommended integration method, the Crowdin GitHub Action, has already been adopted by over 12,000 repositories. However, AI-centric apps are rapidly gaining ground. The top-performing applications cluster into four core functional categories:

The DevOps & sync foundation

GitHub (35,776 installs), GitLab (2,165 installs), and Bitbucket (1,038 installs) serve as the foundation of modern continuous localization. They automatically pull source strings from codebases and push translations back via automated pull requests.

The artificial intelligence wave

AI-Pipeline (4,904 installs) and OpenAI represent a massive shift towards intelligent translation workflows. Instead of raw machine translation, teams use these tools to build automated prompts, glossary-backed LLM pipelines, and instant quality proofreading.

Content and file optimization

Apps like Google Drive (2,267 installs), JSON String Exporter (1,804 installs), and Notion (1,754 installs) keep non-technical files, document databases, and custom structures flowing into translation workflows without friction.

Direct app & web deployment

Google Play (1,309 installs), WordPress Multilingual Plugin (848 installs), and Webflow (735 installs) enable teams to deploy translated marketing content and app store metadata live in minutes, completely bypassing developer release bottlenecks.

Small apps, big impact

Beyond the major hits, there are dozens of smaller apps with fewer installs – and we are incredibly proud of them. Modern business content doesn’t live in legacy Word files anymore; it’s scattered across countless specialized platforms. We want to give teams the freedom to localize content wherever it lives. Whether an app has thousands of users or just 10, we happily support it to ensure your perfect pipeline works flawlessly.

Thank you to our developers, partners, and users

We have an exciting roadmap of new APIs, developer utilities, and discovery features coming to the store to make your custom workflows even more powerful.

Ready to take your localization pipeline to the next level? Find your next workflow integration at store.crowdin.com